Author: Rashmi Kumari

  • What is Burnout? Types ,Indicators and Dealing with Burnout

    What is Burnout? Types ,Indicators and Dealing with Burnout

    A psychological process resulting from work stress that results in

    • Emotional exhaustion, depersonalization and feelings of decreased accomplishment.
    • Burnout is a type of psychological stress. Occupational burnout or job burnout is characterized by exhaustion, lack of enthusiasm and motivation, feelings of ineffectiveness.
    • The term burnout in psychology was coined by Herbert Freudenberger.
    • More recently the term brownout has been used in the business world to describe a less serious version of burnout. It refers to staff that are disengaged and de-motivated in their job role. 
    • Occupational burnout is typically and particularly found within human service professions. One reason why burnout is so prevalent within the human services field is due to the high-stress work environment and emotional demands of the job.
    • Professions with high levels of burnout include social workers, nurses, teachers, lawyers, engineers, physicians, customer service representatives, and police officers.

    Types of Burnout

    Three types of burnout have been identified, each with their own cause: 

    • Overload Burnout

    This happens when you work harder and harder, becoming frantic in your pursuit of success. If you experience this, you may be willing to risk your health and personal life to feel successful in your job.  

    • Under-Challenged Burnout

    This happens when you feel underappreciated and bored in your job. Maybe your job doesn’t provide learning opportunities or have room for professional growth. If you feel under-challenged, you may distance yourself from your job, become cynical, and avoid responsibilities.

    • Neglect Burnout

    This happens when you feel helpless at work. If things aren’t going right, you may believe you’re incompetent or unable to keep up with your responsibilities. Such burnout can be closely connected to imposter syndrome, a psychological pattern in which you doubt your skills, talents, or accomplishments. 

    Indicators of Burnout

    Emotional ExhaustionDepersonalizationLow Personal Accomplishment
    Feel drained by workHave become calloused by jobCannot deal with problems effectively
    Feel fatigued in the morningTreat others like objectsDo not have a positive influence on others
    FrustratedDo not care what happens to other peopleCannot understand others’ problems or identify with them
    Do not want to work with other peopleFeel other people blame youNo longer feel exhilarated by your job

    Major reasons for burnout

    Major reasons for burnout are as follows:

    • Unmanageable workloads
    • Unfair treatment at work
    • Confusing work responsibilities
    • Lack of communication or support from managers
    • Immense deadline pressure

    Dealing with burnout

    Whether you recognize the warning signs of impending burnout or you’re already past the breaking point, trying to push through the exhaustion and continuing as you have been will only cause further emotional and physical damage. Now is the time to pause and change direction by learning how you can help yourself overcome burnout and feel healthy and positive again.

    Dealing with burnout requires the “Three R” approach:

    • Recognize. Watch for the warning signs of burnout.
    • Reverse. Undo the damage by seeking support and managing stress.
    • Resilience. Build your resilience to stress by taking care of your physical and emotional health.

    Ways to avoid a burnout

    Burnout builds over time. It’s caused by stress at work or in other parts of your life, making it difficult to manage your job and other responsibilities. Once you’ve identified your burnout signs, there are ways to avoid a breakdown: 

    • Talk with your Supervisor

    If you are in an environment where this is possible, try to explain how you’re feeling and discuss a more manageable workload. Communication is important for creating a healthy work environment.

    • Get Enough Sleep 

    Sleep is vital for good physical and mental health. If you aren’t getting enough because of anxiety over your job, it’s likely to lead to burnout. Prioritize getting enough sleep. 

    • Try a Relaxing Activity

    Yoga, meditation, or tai chi can be great ways to release stress. Burnout symptoms can appear physically; you can hold onto stress in your body. Practicing these activities can help you release the tension. 

    • Exercise Mindfulness

    This gets you to focus on yourself internally, and know how you’re feeling in the moment. Mindfulness can help you identify when you’re feeling overwhelmed and let you take stock of your emotional well-being. It can also help you cope with challenges of life and work. 

    • Find Support

    Talking with trusted coworkers, friends, and family is an important way to share how you’re feeling and seek help. Their support can help you cope with the stressors of your job. Finding a therapist is also a great way to discuss your feelings and get support.

    • Get Moving

    Taking at least 30 minutes of exercise is proven to have a multitude of health benefits. Not only is it good for you physically, but it can improve your sleep quality and mental health as well.

  • 4 Phases of Business Cycle in Economics

    4 Phases of Business Cycle in Economics

    In this article, you’ll learn about 4 Phases of Business Cycle in Economics.

    4 Phases of Business Cycle

    Business Cycle (or Trade Cycle) is divided into the following four phases

    1. Prosperity Phase : Expansion or Boom or Upswing of economy.
    2. Recession Phase : from prosperity to recession (upper turning point).
    3. Depression Phase : Contraction or Downswing of economy.
    4. Recovery Phase : from depression to prosperity (lower turning Point).

    Diagram of Four Phases of Business Cycle

    The four phases of business cycles are shown in the following diagram

    4 Phases of Business Cycle in Economics
    4 Phases of Business Cycle in Economics

    The business cycle starts from a trough (lower point) and passes through a recovery phase followed by a period of expansion (upper turning point) and prosperity. After the peak point is reached there is a declining phase of recession followed by a depression. Again the business cycle continues similarly with ups and downs.

    Explanation of Four Phases of Business Cycle

    The four phases of a business cycle are briefly explained as follows

    1. Prosperity Phase

    When there is an expansion of output, income, employment, prices, and profits, there is also a rise in the standard of living. This period is termed as Prosperity phase.

    The features of prosperity are

    1. High level of output and trade.
    2. High level of effective demand.
    3. High level of income and employment.
    4. Rising interest rates.
    5. Inflation.
    6. Large expansion of bank credit.
    7. Overall business optimism.
    8. A high level of MEC (Marginal efficiency of capital) and investment.

    Due to full employment of resources, the level of production is Maximum and there is a rise in GNP (Gross National Product). Due to a high level of economic activity, it causes a rise in prices and profits. There is an upswing in the economic activity and the economy reaches its Peak. This is also called a Boom Period.

    2. Recession Phase

    The turning point from prosperity to depression is termed as the Recession Phase.

    During a recession period, the economic activities slow down. When demand starts falling, the overproduction and future investment plans are also given up. There is a steady decline in output, income, employment, prices, and profits. The businessmen lose confidence and become pessimistic (Negative). It reduces investment. The banks and the people try to get greater liquidity, so credit also contracts. Expansion of business stops, stock market falls. Orders are canceled and people start losing their jobs. The increase in unemployment causes a sharp decline in income and aggregate demand. Generally, a recession lasts for a short period.

    3. Depression Phase

    When there is a continuous decrease in output, income, employment, prices, and profits, there is a fall in the standard of living, and depression sets in.

    The features of depression are

    1. Fall in volume of output and trade.
    2. Fall in income and rise in unemployment.
    3. Decline in consumption and demand.
    4. Fall in interest rate.
    5. Deflation.
    6. Contraction of bank credit.
    7. Overall business pessimism.
    8. Fall in MEC (Marginal efficiency of capital) and investment.

    In depression, there is under-utilization of resources and a fall in GNP (Gross National Product). The aggregate economic activity is at the lowest, causing a decline in prices and profits until the economy reaches its Trough (low point).

    4. Recovery Phase

    The turning point from depression to expansion is termed the Recovery or Revival Phase.

    During the period of revival or recovery, there are expansions and rises in economic activities. When demand starts rising, production increases and this causes an increase in investment. There is a steady rise in output, income, employment, prices, and profits. The businessmen gain confidence and become optimistic (Positive). This increases investments. The stimulation of investment brings about the revival or recovery of the economy. The banks expand credit, business expansion takes place and stock markets are activated. There is an increase in employment, production, income, and aggregate demand, prices and profits start rising, and business expands. Revival slowly emerges into prosperity, and the business cycle is repeated.

    Thus we see that, during the expansionary or prosperity phase, there is inflation and during the contraction or depression phase, there is deflation.

  • Welcome Letter for New Employee

    A welcome letter to new employee gets them excited for their first day, prepares them for orientation and gives necessary first-day info. It should be personal, with specific reasons why they were hired. These are also called new employee orientation letters. You need to modify this sample according to your needs.

    Date: DD/MM/YY
    
    New Employee name…
    
    Job Designation…
    
    Department name…
    
    Company/Institute name…
    
    Sub: Welcome Letter!
    
    Dear [employee name],
    
    Congratulations, and welcome to our team. You were our final choice of [number of applicants for the position] applicants. (Describe in your words). We chose you because [name particular skills/abilities/attributes that the applicant possesses].
    
    We’re looking forward to seeing you on [date] at [time] for your [orientation/training/first day of work]. (Describe on orientation or other program rules and regulations).
    
    When you arrive, ask for [employee heading up] who will be [leading your supervising you today]. Be sure to bring [list anything they should bring, lunch, special equipment, pen, and paper, etc.]. (Explain all about the situation).
    
    Also, you’ll want to wear [let them know how to dress, if they’ll need anything special, official/formal]. (Describe your requirements).
    
    During your first day, you can expect to [give them a general outline of what they’ll be doing].
    
    Again, Welcome and Good luck!
    
    Regards,
    
    Your name…
    
    Job Designation…
    
    Contact Info. and signature…

    Another Format

    Date: DD/MM/YY
    
    New Employee name…
    
    Job Designation…
    
    Department name…
    
    Company/Institute name…
    
    Sub: Welcome Letter!
    
    Dear (Name),
    
    Congratulations, and welcome to our team. You were our final choice of (number) applicants. We chose you because of your willingness to work with (Job specification) and apparent lack of self-preservation instinct. (Describe in your words).
    
    We’re looking forward to seeing you on (Date) at (Time) for your training.
    
    When you arrive, ask for (Higher authority name), who will be leading your training. Be sure to bring donuts and lunch. (Describe all about rules and regulations)
    
    Also, you’ll want to wear a tie and something that will be comfortable under a suit. (As company dress policy). During your first day, you can expect to handle (Job responsibilities), and be responsible for the safety and well being of the entire population of (Area/department name)
    
    Good luck!
    
    Your name…
    
    Job Designation…
    
    Contact Info. and signature…
    
    
  • Appreciation Letter format to Customer

    A letter of appreciation to a customer is a good method to also update the customer of some discounts and sales that might be on in the store. Customize the content according to the information you want to convey.

    Appreciation Letter format to Customer

    From,
    
    Your name…
    
    Your Store/Office/Showroom name…
    
    Address…
    
    Date – DD/MM/YY
    
    To,
    
    Customer/Client name…
    
    Home/Office Address…
    
    Subject: Letter of appreciation
    
    Dear (Customer Name),
    
    We at (Institute/Organization/Store name) are writing you this letter to express our appreciation and thanks for your sustained endorsement and support of our brand and its product over the past few years. (Describe in your own words). We also congratulate you on becoming one of our few Prime/Platinum/Gold Card Customers now!
    
    As a Prime/Platinum/Gold Card Customer, you have the added advantage on some of our upcoming discounts and sales. (Explain all about the situation). We have particularly attached a Platinum booklet for you to comprehend the schemes better. We hope you will take full of advantage of your newly acquired Platinum membership and shop at our store even more than ever! (Cordially describe your greetings).
    
    Here’s to hoping you remain a customer of your store forever.
    
    Take care,
    
    Regards,
    
    Your name…
    
    Store/Office/Showroom name…
    
    Contact no. and signature…

    Email Format for Appreciation Letter to Customer

    To: email address of the receiver
    
    From: email address of the sender
    
    Subject: Appreciation letter
    
    Dear (Customer Name),
    
    I am sending this letter to show our gratefulness towards your sustained reliance in our business. You have been our customer from the past some years, and it’s because of your persistent connection that we have been a successful company with the highest sale this year. (Describe in your own words).
    
    We would like to thank you for your gesture, and we are giving exceptional gifts to some of our esteemed customers. Please drop in to the outlet and collect the gift before the end of this month. (Explain all about the situation).
    
    In addition to this, we are also offering you discounts on many of our product variety. To avail this opportunity, please visit our (What is the Trade Name of Your Business) outlets. (Explain your marketing technique)
    
    We are happy to serve you all these years and would like to continue this. (Cordially describe your greetings).
    
    Thanking You
    
    Yours truly,
    
    Name and Signature…
    
    
  • What is Organizational Behaviour? Features and Scope

    What is Organizational Behaviour? Features and Scope

    Organizational Behaviour is concerned with the understanding, prediction and control of human behaviour in organizations. It focuses on the individuals, the groups and the organization and also on their interactional relationships. It is the study and application of knowledge about how people act with organizations.

    What is Organizational Behaviour ?

    Organizational Behaviour is a human tool for human benefit. It applies broadly to the behaviour of people in all types of organizations. Wherever organizations are, there is a need to understand organizational behaviour.

    Definitions on Organizational Behaviour

    Organizational behavior can be defined as the understanding, prediction, and management of human behavior in organizations.

    Fred Luthans, Organizational behavior. New Delhi; Mc Graw—Hill; 2002.p.23

    Organizational behavior represents the human side of management, not the whole of management.‖

    Fred Luthans, Organizational Behavior. P-24.

    Organizational Behavior is the study and application of knowledge about how people act within organizations. It is a human tool for the human benefit. It applies broadly to the behavior of people in all types of organizations such as business, government, schools, etc. It helps people, structure, technology, and the external environment blend together into an effective operative system.

    Keith Davis in Human Behavior at Work

    Organizational behavior can be regarded as a systematic attempt to understand the behavior of people in organizations of which they are an integral part.

    R.A. Sharma, Organizational Theory and behavior. New Delhi: Tata Mc Graw — Hill. P.9.

    Features Of Organizational Behaviour

    • OB is a part of general management and not the whole of management. It represents behavioural approach to management.
    • OB is a human tool for human benefit. It helps in predicting the behaviour of individuals. 
    • OB is inter-disciplinary field of study. It tries to synthesize knowledge drawn from various behavioural and social sciences such as Psychology, Sociology, Anthropology, Political-science, Economics, etc. In fact, OB is an applied behavioural sciences.
    • OB involves three levels of analysis of behaviour-individual behaviour, group behaviour and behaviour of the organization itself.
    • OB is an action-oriented and goal-directed discipline. It provides a rational thinking about people and their behaviour
    • OB is both a science and an art. The systematic knowledge about human behaviour is a science. The application of behvioural knowledge and skills clearly leans towards being an art.
    • OB seeks to fulfil both employees’ needs and organizational objectives.

    Scope Of Organizational Behaviour

    The scope of OB may be summed up in the words of S.P.Robbins as follows:

    OB is a field of study that investigates the impact that individuals, groups, and structure have on behaviour within organizations, for the purpose of applying such knowledge towards improving an organisation’s effectiveness‖.

    The scope of OB involves three levels of behaviour in organizations: Individuals, groups and structure.

    1. Individual Behaviour
      • Personality
      • Perception
      • Values and Attitudes
      • Learning 
      • Motivation
    1. Group Behaviour
      • Work groups and group dynamics
      • Dynamics of conflict
      • Communication
      • Leadership
      • Morale
    1. Organization: Structure, Process and Application
      • Organizational Climate
      • Organizational Culture
      • Organizational Change
      • Organizational Effectiveness
      • Organizational Development
  • Letter of resignation

    A resignation letter is an official document that records the end of your employment with an organization. This document is usually required after you’ve indicated your decision to leave in person or via email.

    Tips for Writing a Resignation Letter

    The general consensus on letters of resignation is, the shorter the better.  There is no need to provide a long-winded explanation of why you are quitting.  Instead, it’s best to be direct, professional, and outline any important information about the termination process.

    Here are some helpful tips for writing your resignation letter:

    • Be direct and to the point – mention that you are quitting in the first paragraph (or even the first sentence)
    • Be professional – do not use it as an opportunity to complain, insult, or criticize the company or other employees
    • Give notice of your last day – provide the specific date you are agreeing to work until
    • Provide information about the transition – you may offer to help find your replacement, or agree to finish certain projects and tasks before your last day
    • Proofread and spell check – be sure to thoroughly proofread the letter before submitting to make sure all information is accurate and there are no typos
    • Seek legal advice – depending on the nature of your position, you may wish to seek professional legal advice about your resignation process

    Resignation letter sample (Academic)

    Sub: Resignation letter
    
    Dear Mr./Mrs. {Recipient’s Name},
    
    My name is {Name} and I have been working with {Company} in {Department}. After spending almost {Number of years} years, I believe I must now resign to pursue my academic interests.
    
    I would like to thank you for having given me an opportunity to work with {Company name}. My time spent here has been rewarding and productive. I have learned many new skills that have enhanced my personal and professional development. By working as a market research analyst for {Company name}, I have developed great analytical and critical thinking skills. By conducting surveys and focus group activities for various products, I have achieved a valuable insight into how important systematic analysis is. My recruiter, who also happens to be my team leader Mr. Amey Sane {or your senior team member’s name} has been very accommodating. He taught me how to really use SPSS. Also, the supportive staff and team members made my working environment an enjoyable one. They explained me the Company policies, culture, and my duties. I will genuinely miss everyone.
    
    I truly hope that my resignation does not cause you any sort of inconvenience. During the next few weeks, I intend to finish the target market analysis of {Product A}. {Tasks, Projects, and Reports}. I am also willing to help you in any way to make the transition as smooth as possible. Please let me know if I can be of assistance of any sorts.
    
    Again, it has been my privilege for being associated with {Your company}. I wish you and the company the best in the future.
    
    Sincerely,
    {Your Name}

    Resignation letter sample (Career shift)

    Dear Mr./Mrs. {Recipient’s Name},
    
    I hereby wish to tender my resignation as a/an {Your Position} for {Your Company Name} with effect from {Date: Day, Month, Year}.
    
    Even though I joined as an automation testing engineer, I always wanted to work as software developer. I have got an opportunity to work in software developing at ABC Company and I have decided to pursue it. I thank Mrs. Batra my team leader, for the prospects she has provided me during my time with the company. I would also like to thank my co-workers. It was due to them that I was able to learn various selenium.
    
    Even though I am changing my field, the stream of testing has taught me many things that will give me a competitive edge in the future. The major thing I have learned is to know the kinds of bugs, coders overlook. The credit for developing me goes to {Your Company}. I apologize for any inconvenience my resignation may cause you. I assure you that my ongoing task will be completed before my last day.
    
    {If there is an outstanding Salary or Claims} I would also deeply appreciate if you could initiate the resignation process and disburse my outstanding salary since {Write month/year}/ remaining claims from {Write month/year}.
    
    I wish everyone future success.
    
    Sincerely,
    {Your Name}

    Resignation letter sample (General)

    Sub: Resignation
    
    Dear Mr./Mrs. {Recipient’s Name},
    
    This email is to notify you that I am resigning my position as {Your Position} at {Your Company}, effective from {Date: Day/Month/Year}. As per the service agreement and contract, I am ready to serve my two weeks’ notice.
    
    I have spent {Your total experience} years/months here, and I will deeply miss being associated with {Your Company}. I extend my hearty gratitude to this organization for giving me the opportunity to grow and hone my skills. My experience as a Visual Merchandiser was incredible. I appreciate the liberty I had while designing the store. I have gained immense creativity and artistic knowledge while working here. I believe that now I have mastered the essence of attracting potential customers. My entire team and colleagues have always helped me during my tenure. I am especially grateful to Ms. Reena D’souza who always managed the arrangement of merchandise display items.
    
    Before my departure, I will ensure that our recent beach theme design is complete {Project, Proposal, and Report}. I hope that my resignation will not cause any inconvenience, and I am sure that you will find my replacement soon. If I can be of any help in the training of my substitute, do let me know.
    
    Once again thank you for having me here. I wish everyone well in the future.
    
    Yours faithfully,
    {Your name}

    Resignation letter sample (Personal)

    Sub: Resignation
    
    Dear Mr./Mrs. {Recipient’s Name},
    
    I would like to notify you officially that I am resigning from the post of {your position} at {your company} due to personal reasons.
    
    Thank you for providing me with this opportunity, which shaped me as an individual both personally and professionally over the past {months/years} I have thoroughly enjoyed my stint here as a {your designation} and wish only the best to all my colleagues of {your company name} in the years to come.
    
    Do let me know if I can be of any help to you during my transition.
    
    Sincerely,
    {Your Name}

    Resignation letter sample (New job offer)

    Sub: Resignation
    Dear Mr./Mrs. {Recipient’s Name},
    
    Please accept this letter as a formal resignation from my position of {Your Position} with {Your Company}.
    
    I am very grateful to have worked under Mr. Anil Agashe. He is the best accountant I have ever met. His approach towards accounting is very ingenious. I did not know much about accounting except its theories. He taught me right from scratch the essentials of accounting. How to do Journal entries, maintain ledgers, prepare and manage financial statements. He also took me on an audit to KYC Company. I have learned a lot under him and will forever be indebted to him. He inspired me to open a Demat account and start investing in stock markets. I wish every individual gets a teacher and guide like him.
    
    I would also like to thank the other members of the accounts department. I will miss the late night working especially during the financial year ending. Their continuous support has made my attempt at Accounting very interesting. This company has helped in attaining many skill sets. My critical and analytical reasoning has increased and I have become a confident individual.
    
    I hope my resignation is not a problem. I have got a new job offer from Goldman Sach and would not want to miss it for anything. I have completed journal entries and creating a trial balance. If there is anything else I am expected to do then please let me know. It has been my privilege for being associated with {Your company}. I wish you and the company the best in the future.
    
    Sincerely,
    {Your Name}
  • Stress: Definition, Model, Level, and Potential Stressors

    Stress: Definition, Model, Level, and Potential Stressors

    In this article, you’ll learn about What is Stress, What stress is not, Hans Selye’s Model of Stress, Levels of Stress and more.

    What is Stress?

    Stress may be defined as “a state of psychological and/or physiological imbalance resulting from the disparity between situational demand and the individual’s ability and/or motivation to meet those demands.”

    Stress is the body’s reaction to a change that requires a physical, mental or emotional adjustment or response. It can be caused by both good and bad experiences. When people feel stressed by something going on around them, their bodies react by releasing chemicals into the blood. These chemicals give people more energy and strength, which can be a good thing if their stress is caused by physical danger. But this can also be a bad thing if their stress is in response to something emotional and there is no outlet for this extra energy and strength. Stress can be positive or negative. Stress can be positive when the situation offers an opportunity for a person to gain something. It acts as a motivator for peak performance. Stress can be negative when a person faces social, physical, organizational, and emotional problems. Stress can cause headaches, eating disorders, allergies, insomnia, backaches, frequent cold, and fatigue to diseases such as hypertension, asthma, diabetes, heart ailments, and even cancer.

    What stress is not?

    The word stress has been used so loosely, and so many confusing definitions of it have been formulated, it is useful to state what does not constitute stress. Each of the following does not amount to stress:

    • Stress is not nervous tension: People exhibiting these behaviors may not be under stress.  
    • Stress is not the nonspecific result of damage on: Normal and even pleasant activities can produce considerable stress without causing conspicuous damage.
    • Stress is not that which causes an alarm reaction:  The stressor does that, not stress itself.
    • Stress itself is not a nonspecific reaction: The pattern of the stress reaction is very specific. it affects certain organs in a highly selective manner.
    • Stress is not a reaction to a specific thing: The stress response can be produced by virtually any agent.
    • Stress is not necessarily undesirable: It all depends on how you take it. The stress of failure, humiliation, is detrimental; but that of exhilarating, creative, successful work is beneficial. The stress reaction, like energy consumption, may have good or bad effects.
    • Stress cannot and should not be avoided: Everybody is always under some degree of stress. The statement “He is under stress” is just as meaningless as “He is running a temperature.” What we actually refer to by means of such phrases is an excess of stress or of body temperature.

    If we consider these points, we may easily be led to conclude that stress cannot be defined and that perhaps the concept itself is just not sufficiently clear to serve as the object of scientific study. Nevertheless, stress has a very clear, tangible form. Countless people have actually suffered or benefited from it. Stress is very real and concrete indeed and is manifested in precisely measurable changes within the body.

    Hans Selye’s Model of Stress

    Stressors like heat, pain, toxins, viruses, cause the body to respond with a fight-or-flight response. 

    Stress consists of physiological reactions that occur in three stages:  

    Alarm PhaseUpon encountering a stressor, the body reacts with a “fight-or-flight” response, and the sympathetic nervous system is activated.  Hormones such as cortisol and adrenalin are released into the bloodstream to meet the threat or danger. The body’s resources are now mobilized.  
    Resistance PhaseParasympathetic nervous system returns many physiological functions to normal levels while the body focuses resources against the stressor. Blood glucose levels remain high, cortisol and adrenalin continue to circulate at elevated levels, but the outward appearance of the organism seems normal. Increase Heart Rate, BP, breathing Body remains on red alert.
    Exhaustion PhaseIf the stressor continues beyond the body’s capacity, the organism exhausts resources and becomes susceptible to disease and death.  

    Levels of Stress

    Stress can be both positive and negative. It is our response to stress—how we manage stress—that makes a difference in terms of how it affects us.

    There are two types of levels are as follows

    1. Eustress

    Stress resulting from pleasant events or conditions is called eustress. Eustress can be defined as pleasant or curative stress. We can’t always avoid stress, in fact, sometimes we don’t want to. Often, it is controlled stress that gives us our competitive edge in performance-related activities like athletics, giving a speech, or acting.

    1. Distress

     Stress resulting from unpleasant events or conditions is called distress.

    • Acute stress: Acute stress is usually for short time and may be due to work pressure, meeting deadlines pressure or minor accident, overexertion, increased physical activity, searching for something but you misplaced it, or similar things. 
    • Chronic stress: Chronic stress is prolonged stress that exists for weeks, months, or even years. This stress is due to poverty, broken or stressed families and marriages, chronic illness, and successive failures in life. People suffering from this type of stress get used to it and may even not realize that they are under chronic stress. It is very harmful to their health.

    Both distress and eustress elicit the same physiological responses in the body. While stress may not always be negative, our responses to it can be problematic or unhealthy.

    Both positive and negative stressful situations place extra demands on the body—your body reacts to an unexpected change or a highly emotional experience, regardless of whether this change is good or bad. If the duration of stress is relatively short, the overall effect is minimal and your body will rest, renew itself, and return to normal.

    Potential Stressors

    Factors that cause stress are called “Stressors.” The following are the sources or causes of organizational and non-organizational stress.

    Individual-level Stressors

    1. Career Changes: When a person suddenly switches over a new job, he is under stress to shoulder new responsibilities properly. Under promotion, over promotion, demotion and transfers can also cause stress.
    2. Career Concern : If an employee feels that he is very much behind in corporate ladder, then he may experience stress and if he feels that there are no opportunities for self-growth he may experience stress. Hence unfulfilled career expectations are a major source of stress.
    3. Role Ambiguity: It occurs when the person does not known what he is supposed to do on the job. His tasks and responsibilities are not clear. The employee is not sure what he is expected to do. This creates confusion in the minds of the worker and results in stress.
    4. Role Conflict: It takes place when different people have different expectations from a person performing a particular role. It can also occur if the job is not as per the expectation or when a job demands a certain type of behaviour that is against the person’s moral values.
    5. Role Overload: Stress may occur to those individuals who work in different shifts. Employees may be expected to work in day shift for some days and then in the night shift. This may create problems in adjusting to the shift timings, and it can affect not only personal life but also family life of the employee.
    6. Frustration: Frustration is another cause of stress. Frustration arises when goal directed behaviour is blocked. Management should attempt to remove barriers and help the employees to reach their goals.
    7. Life Changes: Life changes can bring stress to a person. Life changes can be slow or sudden. Slow life changes include getting older and sudden life changes include death or accident of a loved one. Sudden life changes are highly stressful and very difficult to cope.
    8. Personality: People are broadly classified as ‘Type A‘ and ‘Type B‘.
      1. Feels guilty while relaxing.
      2. Gets irritated by minor mistakes of self and others.
      3. Feels impatient and dislikes waiting.
      4. Does several things at one time.

    While the ‘Type B’ people are exactly opposite and hence are less affected by stress due to the above-mentioned factors.

    Group Level Stressors

    1. Managerial Behaviour : Some managers creates stress for  employees by
      1. Exhibiting inconsistent behaviour
      2. Failing to provide necessary support
      3. Providing inadequate direction 
      4. Showing lack of concern and
      5. Creating high productivity environment.   
    2. Lack of Group Cohesiveness: Every group is characterised by its cohesiveness although they differ widely in degree of cohesiveness. Individuals experience stress when there is no unity among the members of work group. There is mistrust, jealously, frequent quarrels, etc., in groups and this lead to stress to employees.
    3. Lack of Participation in Decision Making: Many experienced employees feel that management should consult them on matters affecting their jobs. In reality, the superiors hardly consult the concerned employees before taking a decision. This develops a feeling of being neglected, which may lead to stress.
    4. Interpersonal and Intergroup Conflict : Interpersonal and intergroup conflict takes place due to differences in perceptions, attitudes, values and beliefs between two or more individuals and groups. Such conflicts can be a source of stress to group members.
    5. Lack of Social Support: When individuals believe that they have the friendship and support of others at work, their ability to cope with the effects of stress increases. If this kind of social support is not available then an employee experiences more stress.
    6. Workplace violence:  Workplace violence is a very serious interpersonal stressor.  Individuals who experience violence have symptoms of severe distress after the violent event.  Workplace violence is also stressor for those who observe the violence. 
    7. Sexual Harassment:  This refers to un-welcome conduct of a sexual nature that affects the job related performance of an employee adversely. 

    Organisational level Stressors

    1. Organisational Climate:  A high pressure environment that places chronic work demands on employees fuels the stress response.  
    2. Organisational Structure: It defines the level of differentiation, the degree of rules and regulations and where decisions are made.  Excessive rules and lack of participation in decisions that affect an employee are examples of structural variables that might be potential stressors. 
    3. Organisational Leadership: Represents the managerial style of the organisation’s senior executives.  Some chief executive officers create a culture characterised by tension, fear and anxiety.
    4. Organisational Changes: When changes occur, people have to adapt to those changes and this may cause stress. Stress is higher when changes are major or unusual like transfer or adaption of new technology.
    5. Occupational Demands: Some jobs are more stressful than others. Jobs that involve risk and danger are more stressful. Research findings indicate that jobs that are more stressful usually requires constant monitoring of equipments and devices, unpleasant physical conditions, making decisions, etc. 
    6. Work Overload: Excessive work load leads to stress as it puts a person under tremendous pressure. Work overload may take two different forms :-
      1. Qualitative work overload implies performing a job that is complicated or beyond the employee’s capacity.
      2. Quantitative work overload arises when number of activities to be performed in the prescribed time is many.
    7. Work Under load: In this case, very little work or too simple work is expected on the part of the employee. Doing less work or jobs of routine and simple nature would lead to monotony and boredom, which can lead to stress.
    8. Working Conditions: Employees may be subject to poor working conditions. It would include poor lighting and ventilations, unhygienic sanitation facilities, excessive noise and dust, presence of toxic gases and fumes, inadequate safety measures, etc. All these unpleasant conditions create physiological and psychological imbalance in humans thereby causing stress.

    Extra-Organisational Stressors

    1. Technological Changes: When there are any changes in technological field, employees are under the constant stress of fear of losing jobs, or need to adjust to new technologies. This can be a source of stress.
    2. Civic Amenities: Poor civic amenities in the area in which one lives can be a cause of stress. Inadequate or lack of civic facilities like improper water supply, excessive noise or air pollution, lack of proper transport facility can be quite stressful.
    3. Caste and Religion Conflicts: Employees living in areas which are subject to caste and religious conflicts do suffer from stress. In case of religion, the minorities and lower-caste people (seen especially in India) are subject to more stress.
    4. Economic Factors: Changes in business cycle create economic uncertainties. When the economy contracts, people get worried about their own security. Minor stress also cause stress in work force.

    Moderators

    Variables that cause the relationship between stressors, perceived stress, and outcomes to be weaker for some and stronger for others are called moderators. An awareness of moderators helps managers identify those who are more likely to experience stress and negative outcomes. 

    Cognitive Appraisal of Stressors

     Cognitive appraisal of stressors reflects an individual’s overall perception or evaluation of a stressor.

    • Primary Appraisal determines whether a stressor is irrelevant, positive, or stressful.
    • Secondary Appraisal assessing what might and can be done to reduce stress.

    Outcomes

    • Physiological consequences
      • 50%-75% of all illnesses
      • Cardiovascular diseases
      • Ulcers, sexual dysfunction, headaches
      • Burnout
    • Behavioral consequences
      • work performance, accidents, decisions
      • absenteeism — due to sickness and flight
      • workplace aggression
    • Cognitive Consequences
      • Poor concentration
      • Inability to make sound decisions or any decisions at all
      • mental blocks
    • Psychological Consequences
      • Anxiety
      • Frustration
      • Apathy
      • Lowered self-esteem
      • Aggression
      • Depression
      • Moodiness
      • Emotional fatigue
  • What is Email Marketing and How Does it Work

    What is Email Marketing and How Does it Work

    In this article, you’ll learn What is Email Marketing, How Does it Work, types of email marketing and more.

    What is Email Marketing

    Email marketing is the act of sending out a commercial message, typically to a group of people, making use of e-mail. In its widest sense, every email sent out to a possible or present consumer could be thought about e-mail marketing.

    It typically involves utilizing email to send advertisements, requests business, or obtain sales or contributions, as well as is suggested to develop loyalty, depend on, or brand recognition.

    • Boost brand name recognition
      Have your brand name before your audience more often by including your logo, tagline, shade combination, as well as brand graphics in the layout of your e-mail communications. Seeing your brand name components in every concern will develop brand recognition even if they see it for a second.
    • Get in touch with your target market
      Email advertising aids you stay in touch with your target market regularly. This ensures that when your services, products, or programs are needed, they will purchase from you or refer their good friends, household, peers, and also contacts to you.
    • Build your integrity
      Regular and high-quality e-mail marketing that matters, relevant and packed with worth will certainly help you gain and also expand your target consumers making it much easier for you to advertise and also offer your products and services.
    • Enlighten your existing customers
      Your e-mail newsletter is an excellent place to maintain your clients with recent information about your company. By sharing what you’re working with and also what’s going on, you can likewise keep them informed of the items, solutions, and also programs
    • Bring in brand-new possibilities
      Posting an e-mail e-newsletter can aid you to create new possibilities such as strategic partnerships, joint ventures, media interviews, talking interactions, and a lot more.

    How email marketing works step by step?

    1.Set a goal.
    2.Choose an email marketing service.
    3.Build an email list.
    4.Segment your email list.
    5.Create a campaign, and build your email.
    6.Use autoresponders.
    7.Enable tracking and analytics.

    Is email marketing Easy?

    Email marketing is not a complicated process but it’s a process that requires a lot of A/B testing to find out how to best communicate with your subscribers in a way that is beneficial for them and for your business goals. Here is an overview of how email marketing works: Sign up for an email marketing tool.

    What is email marketing in SEO?

    And like SEO, email marketing is a powerful tool that helps you connect with existing customers. Through product announcements, promotions, limited-time offers, and routine communications, you can reach intended audiences effectively, generate broad customer interest, and bolster your customer service.

    What are the four types of email marketing?

    Email marketing is essential for businesses to promote, build relationships, and drive customer action. This blog demystifies four types of email marketing: transactional, promotional, newsletters, and retention, each serving a unique purpose.